Privacy Policy

Protecting your private information is our priority. This Statement of Privacy applies to and the Dallas White Rock Marathon organization and governs data collection and usage. For the purposes of this Privacy Policy, unless otherwise noted, all references to runDallas includes the Dallas White Rock Marathon organization and all events in which it operates (i.e. BMW Dallas Marathon Festival, the BMW Fall Fun Runs, etc.). The runDallas website is a company website. By using the runDallas website, you consent to the data practices described in this statement.

Collection of your Personal Information

We do not collect any personal information about you unless you voluntarily provide it to us. However, you may be required to provide certain personal information to us when you elect to use certain products or services available on the Site. These may include: (a) registering for an event on our Site; (b) entering a sweepstakes or contest sponsored by us or one of our partners; (c) signing up for special offers from selected third parties; (d) sending us an email message; (e) submitting your credit card or other payment information when registering and/or purchasing products and services on our Site. To wit, we will use your information for, but not limited to, communicating with you in relation to the events, services and/or products you have requested from us. We also may gather additional personal or non-personal information in the future.

Sharing Information with Third Parties

runDallas does not sell, rent or lease its customer lists to third parties. runDallas may share data with trusted partners to help perform statistical analysis, send you email or postal mail, provide customer support, or arrange for deliveries. All such third parties are prohibited from using your personal information except to provide these services to runDallas, and they are required to maintain the confidentiality of your information. runDallas may disclose your personal information, without notice, if required to do so by law or in the good faith belief that such action is necessary to: (a) conform to the edicts of the law or comply with legal process served on runDallas or the site; (b) protect and defend the rights or property of runDallas; and/or (c) act under exigent circumstances to protect the personal safety of users of runDallas, or the public.

Automatically Collected Information

Information about your computer hardware and software may be automatically collected by runDallas. This information can include: your IP address, browser type, domain names, access times and referring website addresses. This information is used for the operation of the service, to maintain quality of the service, and to provide general statistics regarding use of the runDallas website.

Use of Cookies

The runDallas website may use “cookies” to help you personalize your online experience. A cookie is a text file that is placed on your hard disk by a web page server. Cookies cannot be used to run programs or deliver viruses to your computer. Cookies are uniquely assigned to you and can only be read by a web server in the domain that issued the cookie to you. One of the primary purposes of cookies is to provide a convenience feature to save you time. The purpose of a cookie is to tell the Web server that you have returned to a specific page. For example, if you personalize runDallas pages, or register with runDallas or a specific service, a cookie helps runDallas to recall your specific information on subsequent visits. This simplifies the process of recording your personal information, such as billing addresses, shipping addresses, and so on. When you return to the same runDallas website, the information you previously provided can be retrieved, so you can easily use the runDallas features that you customized. You have the ability to accept or decline cookies. Most web browsers automatically accept cookies, but you can usually modify your browser setting to decline cookies if you prefer. If you choose to decline cookies, you may not be able to fully experience the interactive features of the runDallas websites you visit.

Security of your Personal Information

runDallas secures your personal information from unauthorized access, use, or disclosure. runDallas uses the following methods for this purpose:

SSL Protocol

When personal information (such as a credit card number) is transmitted to other websites, it is protected through the use of encryption, such as the Secure Sockets Layer (SSL) protocol. We strive to take appropriate security measures to protect against unauthorized access to or alteration of your personal information. Unfortunately, no data transmission over the Internet or any wireless network can be guaranteed to be 100% secure. As a result, while we strive to protect your personal information, you acknowledge that: (a) there are security and privacy limitations inherent to the Internet which are beyond our control; and (b) security, integrity, and privacy of any and all information and data exchanged between you and us through this website cannot be guaranteed.

Children Under Thirteen

runDallas does not knowingly collect personally identifiable information from children under the age of thirteen. If you are under the age of thirteen, you must ask your parent or guardian for permission to use this website.


From time to time, runDallas may contact you via email or SMS text for the purpose of providing announcements, promotional offers, alerts, confirmations, surveys, and/or other general communication. If you would like to stop receiving marketing or promotional communications via email or SMS text from runDallas, you may opt out of such communications by clicking on the UNSUBSCRIBE button or responding via text with ‘OPT OUT’.

Changes to this Statement

runDallas reserves the right to change this Privacy Policy from time to time. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your account, by placing a prominent notice on our website, and/or by updating any privacy information on this page. Your continued use of the website and/or services available through this website after such modifications will constitute your: (a) acknowledgment of the modified Privacy Policy; and (b) agreement to abide and be bound by that Policy.

Contact Information

runDallas welcomes your questions or comments regarding this Statement of Privacy. If you believe that runDallas has not adhered to this Statement, please contact us at: Effective as of July 1, 2022